The decentralization of the recording studio industry is in full force now, and musicians are able to do more for themselves than ever before (so we’re told). This mindset trickles down to the studio industry as well. So many studio owners are concerned about the well-being of their studio but also don’t seem to want to do anything to change their business practices.
I was reading this article from The Independent (a U.K. newspaper) about Arcade Fire and the article mentioned the fact the band was a pretty cost-conscious operation:
“they controlled their own rights from day one…[t]hey very cost-effectively made their first album, and then made some strategic deals that would bring in some money for them to buy their own recording studio and be able to be self-sufficient and make their own recordings. They pay for everything themselves and deliver it to their licensees. No label will ever commission anything that they do. Their videos, their artwork, their photographs – they pay for everything. They have complete control.”
I remember the first time I head about a band buying their own equipment with record label money. It was Bela Fleck and the Flecktones, and it was in the mid 90’s. I’m sure that’s not the first time a band has bought recording equipment, but I do remember that was the first time I thought about the fact that there doesn’t have to be a separation between musician and engineer.
If we want to keep this studio business thriving and want our own studio to stay afloat, don’t forget that the power is in the musicians’ hands. Can they take the equipment that’s available today and make a great-sounding record by themselves? Yes. If we as studio owners understand that fact and work with artists to achieve their musical visions instead of feeling like we have to fend off attacks from the digital home recording world, we may do a lot better than we’ve done in the past.